Everything you need to know about Art Investment

Photography is not a new topic, but it has taken center stage since Covid-19 began the global economy. Investors facing many of the challenges identified by the disease are holding on to better plans and shifting their focus to the technology market, which have been shown to be resilient and shown to be enjoying a way up the whole while other asset classes are experiencing fluctuations and instability. .

The reason is simple – photography should be considered as a different kind of investment from others. Compared to traditional commodities, whose actions are guided by macroeconomic market conditions, government policies and the fluctuating price of commodities, the value of an art form relies heavily on its cultural heritage, which is not compromised. by short and normal world events. resist the temptation of time. As Villepin’s founder Arthur de Villepin explains, “The impact of an artist’s longevity and work directly affects how we understand the world.Their knowledge and practices, which inspire strong feelings in societies past and present, shape our social and cultural history.The world has no problem to destroy. always appreciate the value of works of art that push boundaries and change perspectives.Because they have a significant impact on our ethos at the same time, they will always be sought after by customers.

Yayoi Kusama, Hoku Infinity (1995)

Unlike stocks, shares and holdings, the business market has not experienced rapid changes. As seen in Sotheby’s May Moses Index, which employs more than 80,000 new retail sales of the same period and is considered the largest measure of conversion. to the demands of the global art market, the works of tried and tested market favorites such as Picasso, Warhol and Zao Wou-Ki play with flying colors at every sale. According to the index, the market has enjoyed a steady upward trend over the past 70 years despite significant movements in the 1980s and ’90s.

All of this suggests that when considering buying a piece of art, it is better to be prepared to keep it in your hand for a long time than to expect to get it fast and short. . The idea is given by collectors and customers. According to Leo Xu, executive director of David Zwirner gallery, “The image is not comparable to other properties or the market. You have to grow with the image you love and buy, because it enhances the value of the image with time.Don’t look for the promise of victory overnight, because that information is largely based on misconceptions.Buyers or collectors need to be careful the picture they had bought a few years earlier
contemplating the sale. Allow yourself the opportunity to enjoy the pieces you have and take the time to look at your collection for marketing to see if there are opportunities to sell any of your items. thing.

While with confidence photography can be a valuable investment, embarking on a journey into art collection can be intimidating. Takako Nagasawa, a 20th-century architect, agreed with contemporary paintings at the Phillips store. “In the beginning, it can be very difficult,” he says, “but having a variety of activities is the best way to go.” Nagasawa hopes to immerse yourself in “everything from visiting shops and museum openings to following cultural buildings, shops and artists on Instagram. The more you know, the more you learn about the types of art that communicate to you, and then you will have a clearer idea of ​​direction. , Jumping in, buying something and putting it in your room can tell you if that’s the kind of work you’ll grow in love with.I have some work that I’ve done bought many years ago that I love, and some heavy things are left in. As a harvest, I think this trial and error will build your taste.

Yoshitomo Nara, The Doll Hothouse (2007)

Before diving in, it is important to understand the risks of collecting and investing in art. First and foremost, you need to learn how to make sure your best skill is that what is being asked is true, and the way forward is to fully understand the purpose of the art. This is easy if the piece is purchased directly from the artist or a studio that works with the artist. In other cases, it is important to investigate specifically the owner’s chain from the time he or she leaves the artist’s office. To reduce the risk, says Jenny Lok, head of business development and operations at Poly Auction Hong Kong, “it’s important that you buy from a reputable source, such as an established movie theater. These offices will collect relevant certificates, records and testimonials.In some cases, the work will come with a document issued by the artist or his In addition, these groups have professionals who can see exactly what to look for – there are some signs that the untrained eye cannot see, but can see a technology in seconds.

In addition, established global art galleries that combine art galleries from around the world are reliable markets in which to shop. Visitors to well -known stores will be given similar visuals and, according to Lok, the pieces displayed at these events have been verified by in -house experts, so visitors can customers make purchasing decisions. Above all, it’s better to have an artist in person and allow your characters to come into the game and guide your decisions. Avoid online marketing that is low and difficult to verify a customer’s knowledge.

Zao Wou-Ki, And the earth was without form (1956–1957)

Another problem with investing in art is that you have to practice traditional art techniques without doing your own research. Short -term hype -related image sales can put you in a state of mind, can explode and lower wealth overnight. We saw those disasters in the 1990s and between 2008-9, indicating the impossibility of future speculative speculations. Even if you can avoid becoming a market-lowering, there is no real success in the stock market, because each segment is very different with a degree of intangible value. Therefore, it is important to organize your collection according to your taste and preferences, and allow your collection to add social and cultural value to your life on a return basis.

If you want to replace your portfolio with professional investments without having to spend time on researching and purchasing personal projects, image -based financial services can be the solution. The image is well known for its investment potential, with financial institutions increasing their provision of technical services, focusing on counseling, funding and investment. With the growth of the financial industry in the art industry, Nick Buckley Wood, independent sales manager for Sotheby’s Asia, said, For those who don’t have the time or interest to learn about the art market and self -employment, it can be an economic investment.Most personal funds and managers are investors expect to allocate about 10 percent of your investment portfolio to stocks or the like. Some investors can do very well, while the financial markets are doing well. ” However, Wood believes “the journey of researching, buying, acquiring and presenting a work of art is more interesting and effective than buying a piece of money. By buying a piece of art. a real piece of art, you can enjoy the art and its ability to inspire.

View installation of Kerry James Marshall: The History of Painting and David Zwirner London 2018

When it’s time to buy a piece from your love collection, consider going back to the original owner you bought it from as a first choice. Not only is this an honorable deal in the art world, but it’s much better to sell this way. Because the first customer is very connected and has the knowledge of other collectors who are looking for deals like the one you are offering, this is the perfect way to buy fast. . Shopping malls are some great places to shop; Just keep in mind the high commission rates that can end up making your money.

Photography is a journey that is fun and exciting as well as adding other resources to your investment portfolio in these uncertain times of the economy. Take the time to do your research and your project, take photos that make you happy and slowly build a collection that you will be proud of. The costs, in many ways, will come on their own.

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